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Guide to setting up Google Tag Manager on your website
Google Tag Manageris a Google solution that helps you install the tracking code on your website only once. From then on, you will never have to touch the code to add Facebook pixels, Remarketing, Google Analytics, Hotjar, or other types of tracking events like button clicks, scroll depth tracking, form submissions, etc. All of those you will manage in Google Tag Manager. This article will guide you through setting up Google Tag Manager on your website step by step. To install Google Tag Manager on your website, you need to meet the following requirements:
Step 2: Copy Google Tag Manager code and insert it according to Google's instructions
Once you finish creating the account and filling in the information in step 1, a notification popup will appear as shown below.
If you accidentally close it and can't find that information, don't worry, I'll guide you on how to retrieve the code information to install Google Tag Manager. It's very simple, just click here (see description below)
You can ask a technician to help with this part by copying and pasting 2 code segments, sending them to your coder and asking them to insert it into your website. If it's a WordPress website and you have admin rights, you can add it yourself to the header.php & footer.php files.
You have now completed the Google Tag Manager installation.
The final step is to verify that the installation was successful by using Google Tag Assistant. If you're not familiar with Google Tag Assistant, see the Google Tag Assistant usage guide. It's simply an extension installed in Google Chrome that helps you check whether Google tags like Google Tag Manager and Google Analytics have been installed successfully
- Website Admin Account
- Google Tag Manager account that you can register for free at Google Tag Manager
Step 2: Copy Google Tag Manager code and insert it according to Google's instructions
Once you finish creating the account and filling in the information in step 1, a notification popup will appear as shown below.
If you accidentally close it and can't find that information, don't worry, I'll guide you on how to retrieve the code information to install Google Tag Manager. It's very simple, just click here (see description below)
You can ask a technician to help with this part by copying and pasting 2 code segments, sending them to your coder and asking them to insert it into your website. If it's a WordPress website and you have admin rights, you can add it yourself to the header.php & footer.php files.
You have now completed the Google Tag Manager installation.
The final step is to verify that the installation was successful by using Google Tag Assistant. If you're not familiar with Google Tag Assistant, see the Google Tag Assistant usage guide. It's simply an extension installed in Google Chrome that helps you check whether Google tags like Google Tag Manager and Google Analytics have been installed successfully
